Insights
Writings, Musings, Ponderings, and Other (th)ings ... looking up at the world around us.

Best Practices for Website Design
This 2 The Point episode by iS2 Digital explores how to build a website that not only looks good but actually performs. Kevin Goldberg, CEO of iS2 Digital, breaks down the key elements of creating an effective, user-centric website in a digital world where nearly one million business websites launch every year.
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The Rule of 7: Shaping Website Navigation
Effective website navigation follows cognitive science. The Rule of 7 suggests that you keep menus short, group items logically, and support users with dropdowns, mega menus, and super nav tools for account and search.
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7 Web Design Pitfalls to Avoid
Neglecting accessibility, overcomplicating navigation, ignoring mobile users, skipping SEO integration, dealing with stakeholder overload, and visual clutter. Creating an effective websites that attract visitors, enhance user experience, and ultimately achieve their online goals can be accomplished by avoiding these pitfalls.
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SMB Checklist for Website Security
While often overlooked, Small and Medium-Sized Businesses are frequent targets for cyberattacks, including malware, phishing, and ransomware. This checklist highlights the critical needs for enhanced website security.
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The Impact of AI on the Staffing Industry
The social media landscape is shifting dramatically due to platform instability, evolving user preferences, and regulatory challenges. Businesses should diversify content across multiple platforms, prioritize authentic engagement, and explore emerging networks like Bluesky and Mastodon to maintain effective audience connections.
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Transform Your Social Media Strategy for Maximum Impact
The social media landscape is shifting drastically due to platform instability, evolving user preferences, and regulatory challenges. Businesses should diversify content across multiple platforms, prioritize authentic engagement, and explore emerging networks like Bluesky and Mastodon to maintain effective audience connections.
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